START-UP your

fashion brand
About UsContact Us
Consulting Services

Providing a Range of
Business Services for
Our Fashion Clients

With 26+years experience within apparel design and development, our founder, Renay Wells utilises her knowledge of trends, garment construction and production knowledge to consult to your brand.

Whether your brand idea is in a start-up phase or already established, we are here to help you take your concept to the next level!

9

Discuss your new venture concept:

Schedule a call with the Fashion Brand Developer.  The first 20 minutes are complimentary and our gift to you!

Ethical Sourcing & Transparency

Ethical sourcing progams are imperative to ensure your supply chains meet a comprehensive compliance framework.

As the ‘Fashion Impact Specialist‘, Renay can work alignside your firm to design cleaner production compliance requirements.  To ensure your suppliers meet strict ethical and environmental sourcing standards.

9

FBD development packages:

Launch Development Packages
Choose the level of support that is right for your stage.

💎 Foundations Package: For early-stage brands preparing for launch.

◆ Includes strategic direction, product development guidance, supplier alignment and construction-focused support.

💎 Product Development Package: For brands ready to develop and document their collection.

◆ Includes technical specification packs, measurement charts, construction detailing, sampling feedback and production readiness guidance.

💎 Launch Support Package: For brands needing ongoing expert support through development, sampling and production.

◆ Includes flexible consulting, supplier communication support, troubleshooting and quality control guidance.

Packages are tailored to each brand.
Please get in touch to discuss the right level of support for your business.

About Us & Why We are
The Best For the Job

With more than 26 years experience across fashion design, technical product development, sourcing and manufacturing, Renay Wells works with brands navigating product development, supplier alignment and commercial growth.

Her experience spans Australia, China, Indonesia, Vietnam, India, the Philippines, Turkey, Peru and the United States — working across supply chains from concept development and sampling through to bulk production and compliance auditing.

Having lived and worked in Shanghai within the global apparel manufacturing sector, Renay developed hands-on experience managing offshore production, technical communication, garment construction and supplier relationships across international markets.

Today, Fashion Brand Developer combines industry experience with strategic business insight, supporting brands through product development, technical direction, sourcing strategy and sustainable industry transition.”

Our Work

Our Recent Projects

Contact Us

Ready to Build the Future of Your Fashion Brand?

Whether you’re launching a new label, refining your product range, improving your sourcing strategy, or navigating the transition to sustainable practices, Fashion Brand Developer provides the expertise and guidance to help you succeed.

Get in touch today to discuss your vision and discover how we can support your brand’s growth.

📧 hello@fashionbranddeveloper.com